Greenspoon Marder Counsels Prolific Sports Lab on Launch of Name, Image, and Likeness Initiatives

Dec 8, 2022

Miami, Fla. – December 7, 2022 – Greenspoon Marder is pleased to announce that the firm is counseling and representing Prolific Sports Lab, a sports equipment and apparel company based out of New York. The Greenspoon Marder attorneys advising the client include partner Adam Wasch and associate Josh Goldberg. The firm has assisted in Prolific Sports Lab’s Name, Image, and Likeness (NIL) efforts by helping launch the Prolific Program – an affiliate marketing ambassador program. Greenspoon Marder has also supported Prolific Sports Lab in its media and content productions, which includes capturing content for high school athletes in the tristate area, as well as in their merchandise program with said athletes.

Prolific Sports Lab was recently featured on the Westchester News, highlighting its NIL work with Iona Prep high school football players.

High school athletes in certain states, such as New York and New Jersey, can legally take advantage of their Name, Image, and Likeness and enter into agreements with companies. Some states, such as Florida, still prohibit high school athletes from entering NIL deals.

Greenspoon Marder’s Entertainment & Sports practice group provides multidisciplinary and innovative legal counsel to clients in the entertainment and sports industries across the United States. Our team serves as trusted advisors to creatives, athletes, and business professionals in the sports and entertainment industry. We counsel clients in name, image and likeness rights, entertainment talent negotiations, providing outside general counsel services and assisting companies with corporate structuring, financing, operations, sales and acquisitions, trademarks, copyrights, employment advice, record contracts, music and book publishing, and we have extensive experience negotiating multi-million dollar licensing, branding and media deals.

About Greenspoon Marder

Greenspoon Marder LLP is a full-service law firm with over 225 attorneys and more than 20 office locations across the United States. With operations from Miami to New York and from Denver to Los Angeles, our firm attracts some of the nation’s top talent in key markets and innovation hubs. Our core practice areas include Real Estate, Litigation, and Transactional Services, complemented by the capabilities of a full-service firm. Greenspoon Marder has maintained a spot on The American Lawyer’s Am Law 200 as one of the top law firms in the U.S. since 2015, and our goal is to provide exceptional client service by developing a thorough understanding of each client’s business needs and objectives in order to provide strategic, cost-effective solutions.

MEDIA CONTACT

Natalie Villanueva, Director of Marketing
954.333.4308 | [email protected]

This Greenspoon Marder LLP Client Alert is issued for informational purposes only and is not intended to be construed or used as general legal advice nor a solicitation of any type. Please contact the author(s) or your Greenspoon Marder LLP contact if you have any questions regarding the currency of this information. The hiring of a lawyer is an important decision. Before you decide, ask for written information about the lawyer’s legal qualifications and experience.

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Greenspoon Marder Counsels Prolific Sports Lab on Launch of Name, Image, and Likeness Initiatives

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